Marketing tips or strategies for your Shopify 2.0 website

Do you have your online store with Shopify 2.0 theme all set? If, yes then half of your task is done! Ask us about the other half? Well, the second half for most small businesses involves spreading the word about their brand through digital marketing. While it may seem to be a daunting task to […]

How to nurture your existing shoppers and not overdo it

A traditional marketing strategy is all about acquiring a new customer base. Although businesses should always hunt for new prospects, they must not neglect the goldmine of existing customers. That being said, customer retention, as it is called in marketing terms, is the most crucial part of a marketing strategy, often ignored by business owners. […]

Shopify 2.0 – Why You Should Make the Move!

Shopify 2.0 was launched at Shopify Unite in 2021 as Shopify’s next-generation theme engine. It is undoubtedly the biggest investment made by this e-commerce giant. Shopify 2.0 has been refurbished to become bigger and better. And to ensure this new feature offering stays ahead of its competition there have been massive improvements that are certainly […]

5 Emerging Customer Service Trends For 2022

Why customer service is important for your business? 89% of consumers are more likely to make another purchase after a positive customer service experience. (Salesforce Research). On the other side, 78% of customers have backed out of a purchase due to a poor customer experience (Glance). Remember the last time you had a bad experience […]

5 Types of Discount Offers in Shopify

What are offers? Offers can be a discount, deal or promotion intended to motivate customers to make a purchase on your store. In this blog we are going to introduce the various mechanisms available to you as a merchant to package your offers in the most creative way to promote your brand, boost conversions, acquire […]

Last-minute tips for E-store owner for Black Friday & Cyber Monday

Black Friday and Cyber Monday are historically two huge days in the e-commerce calendar. With the uncertainty and difficulty surrounding the COVID-19 pandemic, it’s understandable for small businesses to question how much stock (literally) to put into cyber week this year.  In 2019, U.S. online holiday sales reached $135.35 billion and the average order value reached […]

HOW Rich Customer Experience can result in earning 5* Reviews?

High customer experience is mandatory. Satisfied customers will leave better reviews. A high number of reviews can increase your Google rank and make it easier for customers to find you. Here are some tips to get your customers to review the purchase. These reviews will generate social proof of concept. Don’t limit your customers. Dilating […]