6 Best Shopify Apps to Boost Your Sales 2023

If you own ecommerce stores, then you know that increasing sales is crucial for growth and success. Luckily, Shopify offers a wide range of apps that can help you achieve this goal. Among them, Shopify popup apps are particularly useful, as they can capture visitors’ attention and encourage them to make a purchase. So if […]

Step-by-Step Guide to Connect Your Youtube Channel to Shopify Store (H1)

Youtube is one of the most popular video platforms with more than a billion users. And for all the Shopify store owners there is big news, as Youtube announced that it is partnering with Shopify, allowing its merchants to feature their products directly in the live shopping channels. This launch allows eligible channels to showcase […]

Guide to Shopify’s Try Before You Buy Option That Can Drive Growth for Your Business

Ecommerce is a booming industry, but yet consumers are reluctant to purchase products through the screen. Earlier, when customers visited brick-and-mortar stores, the customers got to touch, feel, and try the products in person, and thereafter make their purchase decision. But online shopping has changed the way consumers shop. Although digitization has made shopping more […]

Improve Store Page Optimization With Shopify 2.0: Everything You Need to Know!

Earlier this year, in the month of June 2021, Shopify online store 2.0 was launched at the Unify event. The launch was well received, as it entirely revamped the store experience by introducing a new set of developer tools. With Shopify 2.0, everyone can now establish, personalize, scale, and monetize their business on Shopify. However, […]

Create a Winning Content Marketing Strategy: Learn Essential Steps and Tips Here!

In the world of digital marketing, relevant, engaging and quality content plays an indispensable role in building trust, generating leads, and improving conversions. However, content marketing efforts do not reap immediate results, it is more like a future investment that essentially focuses on building long-lasting relationships with customers. The success of your content is highly […]

Outsourcing Maintenance of Assets: The Ultimate Guide

Maintenance plays an important role in ensuring the smooth running of business operations at every level and across industries. Companies may have in-house staffing to take care of their physical and/or digital assets. However, a lot of businesses, especially small-scale ones, may not find this option of in-house maintenance financially feasible. So, how does the […]

Pre-Order Strategy to Boost Your Sales

In eCommerce, merchants are constantly looking for ways to increase sales, and accelerate the shopping experience. But it requires effective marketing strategies to thrive in the highly competitive marketplace. Staying updated with the latest trends in the eCommerce industry is one of the best ways to stay ahead of the competition, and frame effective strategies. […]

Google Analytics for Shopify Stores: Definitive Guide for Beginners

A well-formulated marketing strategy leads to a sustainable competitive advantage and creates a positive image for your business. Traditional marketing is gradually fading, as the world is getting more accepting of digitization. The idea of having to interact with a boundless target market is what appeals to businesses the most about the digital industry. However, […]

Multilingual SEO: The Ultimate Guide

Search engine optimization (SEO) is a critical part of marketing strategy, enabling online businesses to gain traction on their website while generating leads, and boosting sales. However, if you wish to expand your business beyond your local boundaries, you need to break the language barriers in order to reach broader target markets across the globe. […]

Marketplaces vs Your Website in the Middle East: What is a Better Option?

The Middle East is a dynamic and unique geographic region spread over three continents including some of the wealthiest oil-producing countries. The region has a large wealthy and youthful population with high internet usage, striking the right ingredients needed to establish a successful eCommerce business. However, marketplaces like Souq and amazon have always pioneered eCommerce, […]